Colorful and dynamic displays animate the glazed atrium of the Levi’s building.
The "Latest and Greatest" tower spotlights new products and media.
"Dear Levi’s" chronicles 150 years of customer satisfaction.
Product development—from patented rivets to low-riders, and all the bellbottoms and fringe in between.
Graphics chronicle a company’s"true blue" commitment to social causes.
A timeline ties Levi’s history to popular culture and world events.
No matter what your age, the ads in the "Image Maker" theater will take you right back.
Levi Strauss & Co.:
Visitor Center
Visitor Center
SAN FRANCISCO, CA
Levi Strauss & Co’s 150th anniversary installation celebrates a commitment to old-fashioned quality paired with innovation. A series of pavilions fills the public lobby of their headquarters, embodying the company’s casual chic and showcasing its historic collection, its corporate traditions, commitment to social causes, and latest and greatest products.
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3,500 sq. ft.
Opened 2003
CREDITS
Exhibit Development
Levi Strauss & Co.
West Office Exhibition Design
Fabrication
General Graphics Exhibits
AV Integration
BBI Engineering, Inc.
Web Photos
Mark Schwarz
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West Office did exactly what they said they were going to do throughout this ambitious project. The result is exceptional!
—Dan Chew, Vice President of Worldwide Communications,
Levi Strauss & Co